What's in it for you
If your vacancy rate is a percentage in a report and the actual empty units live in your leasing team's heads, this shows a simpler way to look at a centre: the floor plan itself, every store coloured by where it stands, inside the CRM your team already works in. You will see which statuses matter, where the data comes from, and why a picture changes the leasing conversation in a way a table never did.
The Client
An owner-operator of open-air shopping centres, running lease administration in its ERP and the leasing pipeline in its CRM, with a leasing team that knows every unit by heart and a management team that only ever saw the percentage.
The Challenge
A vacancy rate is a true number that hides everything useful.
- Management saw "6 percent vacant" and had to ask which units, where, next to which anchor, for how long
- A unit under negotiation and a unit nobody was working on looked identical in the report
- The blueprint of each centre existed as a drawing, disconnected from any system, so the physical picture and the commercial picture never met
- Leasing priorities were set from memory rather than from the plan, which meant the loudest vacancy got attention, not the most valuable one
What We Are Building
At TippingPoint, we are putting the commercial status of every store onto the plan of the centre, where it belongs.
- Read the centre plan into the system. Each store on the blueprint becomes an object linked to its unit in lease administration and its opportunity in the CRM.
- Coloured every store by status. Vacant, under negotiation, under contract, occupied, and the states in between, each a different colour, updated from the systems of record rather than by hand.
- Placed it inside the CRM. No new application. The leasing team opens the centre it is working on and sees the map next to the pipeline it already manages.
- Kept the number and added the picture. The vacancy rate is still there, computed the same way; it now sits above a plan that explains it.
The Impact
- Vacancy understood by location and adjacency, not only by percentage
- Units nobody is working on visible at a glance, in their own colour
- Leasing priorities set from the plan, so effort goes to the vacancy that matters most to the centre
- One picture shared by leasing, management and asset owners, drawn from the same data
Outcome: the vacancy rate stops being a number people argue about and becomes a map people act on.